Foreign Travelers Increasingly Pouring Into Brazil

  • Brazil's revenues from international tourism hit a record US$823 million in February 2025, representing a 22.2% yoy increase, local authorities reported Tuesday. The arrival of over 1.3 million international visitors contributed a total of US$ 1.6 billion in tourism revenue for the first two months of the year, a 10.4% rise compared to 2024.
  • The sector's growth is driven by international events like the BRICS Summit and COP30, as well as expanded air connectivity and promotional efforts.
  • “International tourism has become a major driver of Brazil’s economy. It’s the fastest growing sector and a great job creator. After all, it’s where 95.0% of business is done by micro, small, and medium-sized enterprises,” said Embratur President Marcelo Freixo.
  • In the first two months of the year, the inflow of travelers from abroad surged by 57.0% interannually, amounting to 2.8 million arrivals.
  • According to Embratur, the sector has been boosted by a calendar of international events, which is expected to remain strong throughout the year, with the BRICS Summit in Rio de Janeiro in July and the United Nations Conference on Climate Change (COP30) in Belém, Pará state, in November.

(Source: Agencia Brasil)